Our own version of a diary of a CEO, we sat down with Marion Assuied, ex-CEO of By Terry turned founder of her first skincare brand, INUR, to discuss her wellness rituals, evening skincare must-haves, juicing, beauty splurges and her biggest life lesson.
My non-negotiable health habit
Sleep is non-negotiable for my mind, body and skin. It is not always easy with 3 children and running my new business, but I aim for 8 hours and always to be sleep before midnight. While the body rests, the natural cells skin renewal is boosted. I now know that the highest number of cell divisions occurs between midnight and 1am, so I make sure my skincare is done by 10pm and I am winding down for bed.
My evening ritual
I always make sure I am drinking lots of water followed by my INUR skincare routine. This is my me time and I love taking the time to enjoy my products.
The cleanser is applied first followed by a routine I switch up weekly to give my skin a variety of ingredients.
1 week with Pause Shot
1 week of Realign Shot
1 week of Replenish Shot
At night the skin gets really dehydrated and that is why I have created products for the evening with a high concentration of active ingredients. You need to feed the skin with hydration & nutrients during these hours of rest. I also love silk pillows as they keep the skin super hydrated and help prevent fine lines.
My de-stress tool
Yoga. It has helped me so much in my new approach to a calmer life. I try and practice 3-4 times weekly.
My favourite way to keep fit
Walking outside whilst listening to walking meditations and pilates for toning.
My favourite receipt right now
My perfect recipe for a great day is my daily cold-pressed juice of carrot, orange & ginger. This makes me feel positive and ready to tackle anything that comes my way.
Once a week I have celery & mint juice to help regulate blood sugar levels and fight inflammation.
My biggest health extravagance/indulgence
I recently treated myself to a retreat at Iceland Blue Lagoon Spa. I really felt I needed a reset, and it was magical to be in nature and switch off from technology.
My top 3 beauty travel essentials
INUR products are perfectly packaged for travelling. They are light and easy to transport. I never travel without my Replenish Night Shot as the Aloe Vera 30% is wonderful for hydrating and a great product after being in the sun or air travel which dehydrates the skin. The Breathe Day Cream is also always in my travel bag for top-ups throughout the flight. I also can’t travel without my mini BY TERRY Baume de Rose Lip Balm, the scent is so calming!
My biggest life lesson
It is never too late to change your approach to living and start prioritising your health.